Moving from intention to action requires businesses to define nature-positive strategies that align conservation with financial performance. To complement that, companies can develop nature finance action plans to operationalise the strategy, defining and prioritising actions based on nature and financial upsides, selecting robust metrics to quantify outcomes, procuring nature financing mechanisms with the highest integrity and ensuring transparent communication along the way. This report aims to offer guidance on how to develop and implement these strategies and plans, using as a practical example one of the emerging instruments with great potential to fund conservation and drive systemic change: biodiversity credits.

About the Publishers
The World Economic Forum (WEF) is the International Organization for Public-Private Cooperation. It provides a platform for stakeholders to connect, establish trust, and build initiatives for cooperation and progress.
McKinsey & Company is an American multinational strategy and management consulting firm that offers professional services to corporations, governments, and other organizations.
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